Exhibitor information: “The 66”—Germany's biggest 50plus trade show
“The 66” is Germany's biggest 50plus trade show. The best agers fair “The 66” has already taken place for the 14th time in Munich.
In 2017, it was held for the first time in two halls on 22,000 square meters on the grounds of Messe München in Riem.
For the exciting phase of life of the best agers, “The 66” provides visitors with suggestions, answers, solutions and orientation on three days for the exciting phase of life 50plus.
The four areas “Knowledge”, “Housing”, “Wellness” and “Life” present a total of 14 theme worlds. These include Health, Sports & Fitness, Mobility, Communication & New Media, Art & Culture, Tourism and Travel, Further Training & Competence, Housing, Fashion and Wellness & Beauty.
In addition to the numerous exhibitors from all theme worlds, “The 66” provides a varied and unique supporting and interactive program with talks given by experts, workshops, shows, events and celebrities in seven lecture rooms as well as four stages and several action areas.
Your advantage as an exhibitor: Free participation in the supporting program and free tickets for your customers.
Highlights include our lecture room sponsorship as well as our new digital product TrustedTargeting powered by "The 66”.
Be there and discover the exciting target group 50 plus for your company.
P.S.: No, our fair does not mean ‘die at 66’, but instead ‘die’ in German is the article 'the’ in English.
In the Exhibitor Shop, you as an exhibitor at “The 66” have the possibility online to order a wide range of services as well as advertising areas and marketing materials to prepare your presence at the trade fair.
From booth construction to technical facilities and all the way to ticket orders, you can order all services of Messe München and its service partners clearly arranged and user-friendly in the Exhibitor Shop.
“The 66” logos
You may also use the logos with your advertising materials. Various file formats are available for download here.
The “The 66” team would be pleased to answer any questions you have about your exhibit.
- Stefan Ostermeier
- +49 89 949-20662
- Daniela Bohrer-Glas
- +49 89 949-20662
- Simone Hollweck
- +49 89 949-30527
- Sandra Gilles
- +49 89 949-20661
- Heike Stade
- Sales Consultant
- +49 89 949-20574
- Senad Kabashi
- Media Consultant
- +49 89 949-20595
- Anja Hofer
- +49 89 666166-38
- +49 89 66166-983
Exhibitor Technical Services
- Daniel Michl
- Technischer Aussteller-Service
- +49 89 949-21232
Stand Construction Meplan